Conventions of layout in posters- Emma Robertson

Content on poster:

1. Title
2. Actors
3. Director
4. Awards
5. Review quotes
6. Star rating
7. Certificate
8. Tagline
9. Logos of distibution and funding
10. Website address
11. Main image
12. Variety of Font size
13. Three main colours
14. Credits

The distributers are responsible for film promotion in the film industry. Distributor is the highly competitive business of launching and sustaining films in the market place. They try and create a 'want to see' buzz through the poster.

Marketing plan

Who? What? Where? When? How?

TO

Strategies to motivate audience's awareness/interest in the film

TO

Creative methods regarding Media, Publicity, Promotions, Online and Partnerships.= their interest should peak as it opens in the cinema.

Extra notes

The main image sgould distil the appeal of the film

Research into festival logos which could be placed onto our poster such as Festival de Cannes, AFI Fest 2009

http://news.bbc.co.uk/1/shared/spl/hi/pop_ups/08/entertainment_knowledge_of_all_fonts/html/6.stm This is an interesting link. It talks about font on film posters

Emma Robertson